![]() Per the blog post, this includes posting redundant content or triggering engagement actions en masse across multiple accounts and posting multiple updates to boost a Trending Topic with the intent to “game” the system. Take note of what constitutes “spam” on Twitter. TweetDeck, which allows community managers to toggle over multiple accounts, will no longer allow users to perform actions across many accounts at the same time. Take note of changes to TweetDeck’s multiple account tools. One exception: applications that share emergency alerts (weather, news, etc.) can still post across multiple accounts. As an example, Twitter calls out applications that “coordinate” these activities across multiple accounts or simultaneously generate posts with the same hashtag to game the platform’s Trending Topics algorithm. The alternative: Twitter advises that sub-accounts or associated accounts RT a main account versus sharing the same content independently.ĭo not allow accounts to perform same “engagement” activities (likes, RTs, etc.) from multiple accounts.ĭo not use automation tools to post the same content or trigger the mass “engagement” activities across multiple accounts. Twitter further explains that this rule still applies for tweets that are staggered over time. Here’s what Twitter is advising developers:ĭo not post the same content or very similar content across multiple accounts. Now, the company is sharing detailed guidelines for how developers can ensure users of their apps or services don’t violate the new rules now in effect. Specifically, the company had been noticing a common theme of bots employing third-party apps to post spam as well as “artificially amplify or inflate the prominence of certain Tweets.” ![]() Last month, Twitter announced it would be creating a series of rules around its TweetDeck and Twitter API as part of its overall mission to reduce spam and improve the quality and reliability of information shared on the platform.
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